Tips For Choosing The Best LCD Display For Your Store’s Digital Menu Board

Choosing the right LCD display for your retail store’s digital menu board isn’t easy.

There’re so many considerations to keep in mind! The consequences of choosing the wrong LCD TV can be dire.

For their proper functionality, digital menu TVs requires specific features. We cover these factors:

Resolution

If you’ve been looking for a good display, you may have come across HD LCD TVs.

An HD designation is given to LCD TVs by manufacturers to indicate their screen resolutions (ranging from 1024×768 to 3840×2160).

The actual resolution of any LCD TV display is measured in pixels, i.e.

• 720p: 1024×768 resolution to 1366×768 resolution
• 1080p: 1920×1080 to 1920×1200 resolution
• 4k: 3840×2160 resolution

For your retail’s store display menu, you’d need to hook the device up with a media player. The 1080p LCD TV displays are perfect as they’ll give off a higher resolution and show more content. 

Refresh Rate

This describes how fast the TV display re-draws or plays back data to the screen. Refresh rates of modern TV displays range from 30Hz to 240Hz, with 60Hz being the current standard. What are the benefits of a higher refresh rate?

It’ll allow for an almost constant playback of content with no lag and high frame rates. In addition, the displays will show reduced motion blur for high speed content (such as sports). 

TV Size

The screen size of your store’s TV display is a very important consideration. When choosing the best LCD TV display, keep these screen size considerations in mind:

• How big is the area where the displays will be hooked?
• How far is distance between the menu and your customer?
• How many items do you need to display on the screen?

How can you find the perfect display size? Measure distance (from 6 ft.) in front of the check-out counter to the area where the displays will be hooked up. 

Screen Aesthetics

It’s very important to consider aesthetics as well as practicality of the LCD display.

For aesthetic purposes, consider bezel size of the display. What is a bezel? This is the plastic case that encases TV screens. You can choose thin or thick bezel screens. However, the thinner, the better; especially if you’re planning to use multiple screens besides each other.

Outdoor Menu Displays

Most retail store owners also prefer setting up outdoor menu displays in addition to inside the premises. When picking an outdoor LCD screen display, keep in mind the following:

• Its screen brightness
• Its texture i.e. glossy or matte
• Is it weatherproof or not

For outdoor digital signage displays, you should look for sunlight readable LCDs.

It’s the LCD menu display that your customers will look at when stepping inside your retail store. Keeping the above points in mind is extremely important. If you don’t wish to compromise quality, explore TV Displays showcased at REVO Interactive!